A shapely blonde model from northern Brazil has won a different kind of beauty pageant.
Late Friday night 25-year-old Carine Felizardo was crowned this year's Miss Bumbum - Portuguese slang for buttocks.
A 10-person jury decided Ms Felizardo had Brazil's best-shaped and sexiest derriere.
Wearing a skimpy white string bikini and a golden sash with "Miss Bumbum 2012" in green letters, Ms Felizardo told the audience: "Working out at the gym for 10 years has paid off."
"I feel fully realised. I really did not expect to win. It is a dream come true," she said.
Ms Felizardo was one of 15 finalists chosen through online voting among 27 contestants representing each of Brazil's states. She won a top prize of 5,000 reals (£1,500).