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Search is on to find local faces for snack ads

By Graham Bardgett
Monday, 1 September 2008

Finalising plans for the launch of the new Forest Feast range are Deirdre Martin, marketing manager, and Eugene McConville, stock control manager, of Kestrel Foods

Finalising plans for the launch of the new Forest Feast range are Deirdre Martin, marketing manager, and Eugene McConville, stock control manager, of Kestrel Foods

Kestrel Foods, one of Northern Ireland's leading healthy snack food companies, has launched a search to find ‘Real Faces' to front the company's first ever multi-media advertising campaign.

Its new WholeSnacks Homemade range of dried fruit nuts and seeds from Forest Feast is to be in the spotlight and ‘Real Faces' will feature in an outdoor poster campaign scheduled for early 2009.

Founded in 1996 by husband and wife team Lorraine and Michael Hall, Portadown based Kestrel Foods employs 65 staff and its export markets include Italy, Norway, Finland and Cyprus.

The firm, which is committed to Fair Trade policies, produces branded and own label products to customers including Tesco, Sainsbury's and Waitrose.

Mrs Hall said: "We have ambitious growth plans for our business with retail multiples throughout Europe and beyond.”

More details are available at www.forestfeast.com

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