Belfast Telegraph

Sunday 21 September 2014

1,000,000 reasons why Belfast Telegraph is the most popular media service in Northern Ireland

There are more than a million reasons why the Belfast Telegraph is THE modern media service for Northern Ireland.

Fifteen years ago the Belfast Telegraph took a brave and pioneering decision. Our newspapers would remain at the core of our existence but Royal Avenue would become a multi-media news service, supplying all of our readers’ and customers’ needs.

Websites updating 24/7, mobile phone apps, iPad editions and the early adoption of social media strategies followed over the years as did the continual progression of our newspapers and publications.

Today the fruits of that policy are becoming clear. Newly collated figures show that news and information gathered at Royal Avenue is seen by a million readers every week

We are proud of that figure. While others stuck to a narrow strategy we did not. And we are proud that it is the Belfast Telegraph alone that serves the modern, forward-looking Northern Ireland with an audience that best reflects the progress we have made.

Here's how the audited figures break down. The Belfast Telegraph, Sunday Life and Community Telegraph newspapers reach 585,000 readers each week. The figure for the Belfast Telegraph alone is 174,000.

Our stable of websites deliver an audience of 699,000 a week with belfasttelegraph.co.uk achieving a staggering 493,000 UK and Ireland visitors every week.

And the success goes on. In total 15,800 users have our iPhone download and 16,400 have us on iPad.

And further... the Belfast Telegraph has almost 41,000 people following us on Facebook and Twitter. These figures are a testament to a determination to serve our audience in the way they want.

Our newspaper is fundamental to us but we serve people in so many different ways. Our story is of continuing growth and the excellence of our journalism.

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