Consumers in Northern Ireland can at last choose from today which electricity suppliers to switch on or off.
That’s because householders can officially sign up with southern-based Airtricity — the first rival to NIE Energy’s monopoly since the domestic electricity market was opened to competition in 2007. The new supplier has claimed to offer savings of almost £100 annually, but not everyone will be able to take advantage of the price war which is expected to follow.
Indeed, over a third of NIE’s 700,000 subscribers — those who currently use ‘pay as you go’ keypads – will be unable to switch for technological reasons.
Nevertheless, Airtricity is hoping to attract some 460,000 households here to switch over with a pledge to undercut NIE’s rates by 14% until September 2011. For further information call 0845 601 4321, or visit www.airtricity.com from 7am.