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Amazon Fashion boss to take reins at Debenhams

Hy Holly Williams

Published 27/05/2016

Amazon Fashion boss Sergio Bucher is to take over at Debenham's
Amazon Fashion boss Sergio Bucher is to take over at Debenham's

Department store chain Debenhams - which has five stores in Northern Ireland - has named Amazon Fashion boss Sergio Bucher as its new chief executive.

Mr Bucher will join in October from Amazon, where he has acted as vice president of its fashion arm in Europe since 2013. Current Debenhams chief executive Michael Sharp will step down on June 24 after nearly five years at the helm, although he will be available to help Mr Bucher with the handover if needed.

Chariman, Sir Ian Cheshire, said Mr Bucher's appointment follows a "rigorous recruitment process with some exceptional quality candidates".

He said his e-commerce expertise and international experience had made him stand out.

Belfast Telegraph

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