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Burberry warns of 'challenging' outlook as sales fall 3%

Published 13/07/2016

Underlying turnover at Burberry was flat at £423 million, with Asia, Europe, the Middle East and the Americas all showing a fall in retail sales
Underlying turnover at Burberry was flat at £423 million, with Asia, Europe, the Middle East and the Americas all showing a fall in retail sales

Burberry has said that like-for-like sales slipped 3% in the first quarter, laying bare the challenges facing incoming chief executive Marco Gobbetti.

The company said it faces "challenging and underlying cost inflation pressures", adding that its outlook for the US in particular is "cautious".

Underlying turnover was flat at £423 million, with Asia, Europe, the Middle East and the Americas all showing a fall in retail sales.

However, the pound's fall in value since the EU referendum result means Burberry's profits will be boosted to the tune of £90 million, up from the £50 million benefit pencilled in in April. The pound has fallen from highs of 1.50 US dollars before the vote to 1.32. The majority of Burberry's sales come from overseas.

Outgoing chief executive Christopher Bailey said: "In what remained a challenging external environment, underlying retail sales were flat in the first quarter.

"In this context, we continue to focus on managing our business with agility whilst implementing the ambitious evolution of our strategies and ways of working we outlined in May, to position Burberry for long-term growth."

On Monday, Burberry announced that Mr Bailey will be sidelined as chief executive and will be replaced by Mr Gobbetti, currently at French firm Celine. Mr Bailey will be moved to the role of president and retain his title of chief creative officer.

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