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Lidl Sweden boss Conor set to take up new post in Northern Ireland

By Staff Reporter

Published 16/02/2016

Queen's grad: Conor Boyle
Queen's grad: Conor Boyle

A Northern Ireland man who's been heading up Swedish operations for the German-owned grocer Lidl is to return home.

Queen's University graduate Conor Boyle has worked for the company since 2002 and was appointed chief executive of Lidl Sweden in August 2013.

The firm says Mr Boyle will be moving to a new post with Lidl Northern Ireland within the next two months.

Lidl says it's making changes to its senior teams across a few of its markets.

Meanwhile, the latest figures show the discounter continues to increase its market share in Northern Ireland, where it has 38 stores. It plans to open another 12 over the next few years.

According to Kantar Worldpanel, Lidl's share of grocery spend in Northern Ireland was 5.2% of the market in the year to the start of February - up from 4.4% the year before.

Tesco's share of the market had fallen slightly, from 35.2% to 34.6%, with Sainsbury's seeing its share fall 0.3% to 17.7%.

Asda was the only major player to see an increase, from 17.2% to 17.5%.

Meanwhile, Lidl rival Aldi has announced major expansion plans in the UK, but confirmed yesterday it still had no plans to open in Northern Ireland.

Aldi is to create 5,000 jobs and open 80 new stores this year under expansion plans, the supermarket chain has announced.

Belfast Telegraph

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