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Lisburn wine sales firm lands Wolf Blass contract

Published 16/08/2016

Gareth Bradley (left), managing director of Woodford Bourne NI, with Jake Cole of Treasury Wine Estates and Chris Hatcher, chief winemaker at Wolf Blass
Gareth Bradley (left), managing director of Woodford Bourne NI, with Jake Cole of Treasury Wine Estates and Chris Hatcher, chief winemaker at Wolf Blass

Lisburn-based wine sales company, Woodford Bourne, has secured the distribution rights in Northern Ireland for one of the world's leading premium wine brands, Wolf Blass.

The agreement with Treasury Wine Estates covers both the on-trade, for example in bars and hotels, and the off-licence trade, and will see the introduction of several new wines to the local market.

Woodford Bourne already distributes other Treasury brands such as Penfolds, Beringer, Lindeman's and Matua Valley.

The Wolf Blass winery was founded by German immigrant, Wolfgang Franz Otto Blass, in Australia in 1966, and over the past 50 years has built a large portfolio of wines, including more than 30 varieties.

Last month, the company was named red winemaker of the year for the third time at the International Wine Challenge in London, against competition from thousands of entries worldwide.

"Wolf Blass has a great history of making award-winning wines and we are very proud to add such a globally respected brand to our growing Woodford Bourne portfolio," said managing director, Gareth Bradley. Part of Valeo Foods, Woodford Bourne is involved in wine sales, marketing and distribution. Its other well-known brands include Torres, Deakin Estate and Mumm champagne.

Belfast Telegraph

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