Meat masterclass for butchers exhibition
Butchers from across the island will gather next month for the first ever All-Ireland Butchery Trade Expo.
Coinciding with the end of the Northern Ireland Year of Food's 'Love NI meat month', the event will include masterclasses helping butchers maximise profits and keep up to speed with the latest trends and techniques.
And will also see the launch of the Butchery Excellence Scheme recipe booklet which will contain around a dozen meat-based recipes for cooks of all skill levels.
The inaugural Butchery Excellence Scheme (BES) All-Ireland Butchery Expo will take place on September 28 and 29 at the Four Seasons Hotel in Monaghan, and will be the first trade show dedicated to the butchery sector in Northern Ireland and the Republic. Over 500 butchers from both sides of the border are expected to attend the event, that will be host two days of competitions, features and over 35 industry-specific exhibitors.
The Butchery Excellence Scheme, which is based in Co Tyrone, was developed to help butchers across the two regions keep on top of changes to legislation, food safety, food labelling, new product development, personal development, training and marketing. The 'Butcher Stage' will host a programme of events, with top industry experts taking to the stage over the two days to deliver workshops and talks on topics ranging from master curing and charcuterie, to demonstrations on how to butcher a pig or create the perfect sausage.
Matthew Dobson, managing director of event sponsor Dunbia, said: "As one of the market leaders for supplying farm-assured beef, lamb and pork, both in Ireland and internationally, there's a great synergy with supporting Ireland's first two-day expo specifically aimed at those with in the butchery sector."
TV personality Pamela Ballantine, will also join the Butchery Excellence team for the two-day event, hosting the sessions, include 'Maximising Butcher Business Potential' on Day One and 'Meat the Supplier' on day two.
And the chefs will taken on the butchers for Ireland's first 72oz steak eating challenge as they aim to beat the World Record for steak eating.
Tickets for the event are free and available at www.butcheryexcellence.com.