Moores investment pays dividends for family company
A well-known family-run department store in Co Londonderry has announced a series of improvements – including a revamped French-style cafe.
Moores of Coleraine said it was consolidating its position as "market leader on the north coast".
The company said it had carried out a major transformation in the last 18 months. As well as a new cafe on the ground floor, it had unveiled a fashion floor for its womenswear, and a new menswear department under the label GANT.
The business is owned by Ulster Stores Ltd. Managing director Neville Moore said: "This is a very important series of developments for Moores and reinforces our commitment to the local area.
"We have been actively bolstering our presence by investing in our store, our brands and our cafes and restaurants.
"Our latest development, the reopening of Café M, is already paying real dividends in terms of feedback from existing customers as well as attracting a brand new customer profile through our doors.
"We have been delighted by the response."
Ulster Stores is an independent retail chain based in Coleraine.
The business dates back to 1925, and the group now consists of Moores of Coleraine, de Gruchy in St Helier in Jersey, the White House in Portrush and Clare's of Llandudno, north Wales.
The business has introduced other new labels such as Whitestuff, Joules, Seasalt, Isle Jacobsen Outerwear, Soaked in Luxury, Second Female, Esprit, Garcia Jeans, French Connection, Naf Naf, Masai, Not the Same and Bandolera.
Mr Moore said the new labels had helped it retain customers and attract new ones who might otherwise have gone further afield for their shopping.
Moores is not the only independent retailer in expansion mode in Northern Ireland's towns and smaller cities.
Last month, Armagh family-run supermarket Emersons announced a £2m expansion of its city centre store, with the creation of 150 new jobs.