Belfast Telegraph

UK Website Of The Year

More flying with Michael O'Leary's 'nice guy' airline

By John Mulgrew

Ryanair has increased its passengers numbers by almost a third.

It seems Michael O'Leary's new "nice guy" persona has worked, helping the budget airline grow its passenger numbers to 6.7m in March.

The company launched a charm offensive last year after two profits warnings in 2013.

It has introduced changes like a free second carry-on bag and allocated seating. Mr O'Leary was presented to the media cuddling a puppy as it unveiled the Always Getting Better programme.

Ryanair said it carried 6.7m passengers last month, up from 5.2m during the same period in 2014. Its load factor - how full a plane is - increased by 10%, to 90%.

The airline flies out of City of Derry airport to a handful of destinations.

It pulled out of Belfast City Airport in 2010 following delays to a planned runway extension. The company said it planned to roll out phase two of its customer service revamp including a new website, interiors and menus.

Belfast Telegraph

Read More

Popular

From Belfast Telegraph