Belfast Telegraph

Monday 29 December 2014

Can Nadine Coyle lift her career out of the doldrums?

Nadine Coyle
Nadine Coyle
Nadine Coyle
Nadine Coyle
Nadine Coyle
Nadine Coyle
Nadine Coyle
Nadine Coyle
Nadine Coyle
Nadine Coyle arrives at the Q Awards 2010 at Grosvenor House Hotel on October 25, 2010 in London, England
Nadine Coyle poses in the press room at the Q Awards 2010 held at The Grosvenor House Hotel on October 25, 2010 in London, England
Nadine Coyle
Nadine Coyle dismissed poor sales of her debut solo single
Nadine Coyle
Nadine Coyle
No 4 NADINE COYLE
We don't often see Nadine relaxing by the pool but she really shouldn't keep her amazing bikini body under wraps. In the past the singer, 26, who claims to love eating chips, has looked scarily skinny but she looks much better with a few more pounds on her slender frame. Keep on eating those spuds, Nadine!
No 4 NADINE COYLE
We don't often see Nadine relaxing by the pool but she really shouldn't keep her amazing bikini body under wraps. In the past the singer, 26, who claims to love eating chips, has looked scarily skinny but she looks much better with a few more pounds on her slender frame. Keep on eating those spuds, Nadine!
No 4 NADINE COYLE
We don't often see Nadine relaxing by the pool but she really shouldn't keep her amazing bikini body under wraps. In the past the singer, 26, who claims to love eating chips, has looked scarily skinny but she looks much better with a few more pounds on her slender frame. Keep on eating those spuds, Nadine!
No 4 NADINE COYLE
We don't often see Nadine relaxing by the pool but she really shouldn't keep her amazing bikini body under wraps. In the past the singer, 26, who claims to love eating chips, has looked scarily skinny but she looks much better with a few more pounds on her slender frame. Keep on eating those spuds, Nadine!
LONDON - FEBRUARY 18: Nadine Coyle of Girls Aloud poses after winning the Best British Single backstage at the Brit Awards 2009 at Earls Court on February 18, 2009 in London, England. (Photo by Tim Whitby/Getty Images)
LONDON - FEBRUARY 18: (UK TABLOID NEWSPAPERS OUT) L-R Nicola roberts, Cheryl Cole, Nadine Coyle, Kimberley Walsh and Sarah Harding perform at the Brit Awards 2009 held at Earls Court on February 18, 2009 in London, England. (Photo by Dave Hogan/Getty Images)
LONDON - FEBRUARY 18: (UK TABLOID NEWSPAPERS OUT) Nadine Coyle performs at the Brit Awards 2009 held at Earls Court on February 18, 2009 in London, England. (Photo by Dave Hogan/Getty Images)
British band Girls Aloud react after collecting the Best British Single Award at the Brit Awards 2009 at Earls Court exhibition centre in London, England, Wednesday, Feb. 18, 2009. (AP Photo/MJ Kim)
British group Girls Aloud pose backstage at the Brit Awards 2009 at Earls Court exhibition centre in London, England, Wednesday, Feb. 18, 2009 after winning a prize for best British Single of the year. From left, Cheryl Cole, Sarah Harding, Nadine Coyle, Nicola Roberts and Kimberly Walsh. (AP Photo/Joel Ryan)
British group Girls Aloud, from left, Nadine Coyle, Kimberly Walsh, Sarah Harding, Nicola Roberts and Cheryl Cole arrive at the Brit Awards 2009 at Earls Court exhibition centre in London, England, Wednesday, Feb. 18, 2009. (AP Photo/Joel Ryan)
British band Girls Aloud, from left, Nadine Coyle, Kimberly Walsh, Sarah Harding, Nicola Roberts and Cheryl Cole arrive at the Brit Awards 2009 at Earls Court exhibition centre in London, England, Wednesday, Feb. 18, 2009. (AP Photo/Joel Ryan)
British group Girls Aloud, from left, Nadine Coyle, Kimberly Walsh, Sarah Harding, Nicola Roberts and Cheryl Cole arrive at the Brit Awards 2009 at Earls Court exhibition centre in London, England, Wednesday, Feb. 18, 2009. (AP Photo/Joel Ryan)
Nadine Coyle
Nadine Coyle with Cheryl Cole
Nadine Coyle out on the town in London with her new boyfriend, American sports star Jason Bell

Nadine Coyle's first attempt at solo success was a major flop and a follow-up rebranding failed to set the pop world alight.

So could it be a case of drinking in the last chance saloon for Coyle as she strives to break the US market with a plan to raise her profile through a television documentary?

The Derry lass has drafted in an American film crew to document her latest bid to become a solo star, revealing last week that she is collaborating with a team from the BBC in New York to provide an insight into her life.

The 26-year-old, who moved from LA to New York this year to concentrate on her solo career, told the Russian edition of US music magazine Billboard that she agreed to work with the film crew because the director is "my old friend whom I trust. I know it will show a reliable picture".

The documentary, due to air at Christmas, will feature Coyle with her family, who moved to California to run Nadine's Irish Mist and Bar - a pub/restaurant which she opened a few years ago when she first relocated to the US.

Coyle launched her solo pop career last year amid a blaze of publicity with the release of debut album Insatiable.

She went head to head with fellow Girls Aloud member Cheryl Cole, who was releasing her second album, Messy Little Raindrops, at the same time.

But while Cole had another hit on her hands, Insatiable flopped, selling just over 100 copies in the first week.

This summer she rebranded herself as Nadine 2.0.

A teaser on a holding website entitled 'The Countdown to Nadine 2.0 Begins Now' revealed she was planning to release another single, Sweetest High. But it, too, failed to chart.

Her lack of success as a solo artist is in stark contrast to the acclaim for Cole and Nicola Roberts, the third member of Girls Aloud to launch a solo career.

While Roberts may not have enjoyed the level of success as Cole, her debut album, Cinderella's Eyes, has received positive reviews and her first singles, Beat Of My Drum and Lucky Day, did manage to make the UK Top 40.

Coyle's move to New York has been seen as another attempt to break the US market, having seemingly given up on the UK.

She has been back in the recording studio, working with producers on a revamped version of Insatiable for the US.

But while going it alone may have proved harder than she'd expected, her career could receive a much-needed boost if Girls Aloud decide to reunite for their 10th anniversary next year.

The band have been on a hiatus since 2009, but speculation is mounting that they'll get back together for a reunion tour.

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