Robbie Williams's foray into fashion has come to an end with his label Farrell closing.
The singer launched the menswear firm in 2011, which he named after the surname of his sharp-dressed grandfather.
He has also worn clothes from his collection in photoshoots and on stage, including his performance for last year's Diamond Jubilee celebration in front of Buckingham Palace.
But the company - together with a pop-up shop in London's Covent Garden - ceased trading on Monday, according to a statement.
Items from his range, which was overseen by Ben Dickens, a former design director at Burberry, were stocked at Selfridges and House of Fraser stores.
Williams expressed his thanks for the support of the retail industry and added: " I have also been fortunate to have had the opportunity to work with the talented Ben Dickens and will miss creating and working with him and wish him every luck for the future."