Stevie McCrorie wins The Voice
Ricky Wilson has told the winner of The Voice, fireman Stevie McCrorie: "You have to be a success."
The budding star, coached by Wilson, beat off competition from Lucy O'Byrne in the grand final of the BBC show and said it "feels like a dream".
His debut single, which was available from midnight, is a cover of Lost Stars, which was originally by Maroon 5 singer Adam Levine.
McCrorie, 29, from Clackmannanshire in Scotland, said his ultimate dream is to have a career in music, release albums, and be a "successful and sustainable artist".
The BBC talent show has come up short in the past in its bid to match the success of acts created by The X Factor, who traditionally release a single immediately after the show ends.
Leanne Mitchell, who won the first series of The Voice, flopped when her debut single failed to reach the top 40 and her album missed out on the top 100.
Asked about how previous winners have not enjoyed huge success, Wilson quickly replied: "Stevie hasn't won it before."
Asked what McCrorie will need to do to be different, Wilson said: "That's the first thing I said to him when ... I said, tell you what, if this show's going to carry on, you need to ... it's on your shoulders now. You have to be a success. And I know that you're going to do everything you can to do it because this is where it starts."
Wilson said today is the first day of the rest of McCrorie's life.
McCrorie, who only ended up on the show after his workmates entered him, said he is a "very determined" person.
Asked what his colleagues at the fire station will think, he said: "I think they're over the moon for me because they all wanted me to go for it.
"They were the guys that applied for me for this show. A lot of people have saw something in me that I didn't see, and even standing up there I've still got that self doubt and I think it's going to take a while to click in, to take in, that I've actually won The Voice 2015."
After his victory was announced, McCrorie, who Wilson said has already been asked to perform at T in the Park, said: "I never thought this was possible."
His voice faltered as he revealed: "I'm so lost for words right now. I can't thank everyone enough for doing this for me."
Wilson said what won it for McCrorie was simply him singing the song and "connecting with people".
McCrorie said he tried to act like he was not feeling the pressure of being the favourite but said he did "for quite a bit".
Wilson said: "Stevie's a typical Scotsman. Although on paper he was the favourite all along he still felt like the massive underdog."
Wilson joked that he now does not have to do the show next year, as McCrorie has given him "a way out". Wilson added: "I just wanted to win it. Now I can go home. Now I can go to Alton Towers."
Will.i.am, one of the show's judges, has previously criticised the programme for not having a record ready for release within days of the winner being announced.
Executive producer Moira Ross said: "Having a track released on the night of the final adds even more excitement to the live show."