Belfast Telegraph

Becks is officially a legend

David Beckham will receive the first ever Legend Award at the Nickelodeon Kids' Choice Sports Awards.

The 39-year-old sportsman has been chosen as the lucky man to be presented with the special accolade at the Nickelodeon Kids' Choice Sports Awards on Thursday 17 July. It will recognise David's role model status to young children both in the world of sports and away from the soccer pitch.

"He exemplifies the qualities every kid aspires to achieve and his name is the first that comes to mind when we think of his sport," Nickelodeon said in a statement released.

Celebrities such as Megan Fox and Pharrell Williams will also attend the event, along with sporting stars such as NFL player Marshawn Lynch and hockey player Henrik Lundqvist. It will be hosted by former NFL defensive Michael Strahan.

David, who has four children himself with wife Victoria, has been praised for his charity work.

Most recently he was named Ambassador of United for Wildlife by Britain's Prince William, and the pair launched a joint venture titled #WhoseSideAreYouOn. Also on board are global ambassadors including William's brother Harry, Formula One champion Lewis Hamilton and Scottish tennis player Andy Murray.

David and William appeared at London's Google Town Hall last month to announce the cause, which aims to raise awareness of and help combat crimes against wildlife.

"Around the world, the illegal wildlife trade is responsible for the slaughter of tens of thousands of animals a year, pushing some of our most beloved species to the brink of extinction," William shared. "Our children should not live in a world without elephants, tigers, lions and rhinos. Enough is enough. It is time to choose between critically endangered species and the criminals who kill them for money."

Last year David agreed to donate £3.4 million from his soccer earnings from team Paris Saint-Germain, with the money shared between Necker Children’s Hospital in Paris and an association which organises games and educational activities to children’s wards of French provincial hospitals.

“It’s something I’m not sure has been done before, and it’s something I’m very passionate about, children and the charity side of things, and so are the club," David said of the contribution last January during his introductory PSG press conference.

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