Belfast Telegraph

Joseph Valente: 'I focused and ignored the drama'

Joseph Valente has explained the tactics he used to win The Apprentice.

Joseph Valente didn't take notice of the "drama" while competing on The Apprentice, which is why he won.

The businessman was crowned winner of the reality TV show on Sunday (20Dec15), impressing Lord Alan Sugar with his plan for a plumbing company and triumphing over Vana Koutsomitis to take home a £250,000 investment.

Joseph is adamant there is one reason why he was victorious: his attitude was vastly different to the other competitors'.

"When I started this process I had one goal and that was to win," he told Britain's The Sun newspaper.

“I’ve achieved that and a lot of that was because I took no notice of the drama and everything happening in the background. I stayed focused and I didn’t let anything that happened bother me or stop me from achieving my goal.

“If the other candidates had the same approach they may have potentially been more successful in the process.”

The hopeful plans to use this approach now he's working on his own business. He refuses to be drawn into disputes, something he has vowed will never change.

“Business is all about learning how to manage personalities and I think I dealt with the fall-outs well. I learnt how to play people together, how to build your team and how to deal with people that clash. Some people can work together and some can’t.”

Joseph feels he has "fulfilled his destiny" by winning Alan's investment, although he admits feeling a little sad now the process is over.

Vana's business was a new dating app, and she has seemingly agreed with Joseph about the amount of drama which went on behind-the-scenes. As far as she's concerned, there is only one person to blame for that: Selina Waterman-Smith.

"Selina in particular is one of those people who wanted attention herself," she told The Sun. "She is dying to get on to the front pages of magazines and I’m not sure how many of her stories are half true."

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