Belfast Telegraph

Thursday 21 August 2014

Strictly wins ratings war again

Denise Van Outen scored three perfect 10s in the latest Strictly Come Dancing

Strictly Come Dancing has maintained its dominance in the ratings with another lead of almost two million over its rival The X Factor.

An average of 10.3 million tuned in to see the highest score of the BBC series as Denise Van Outen dazzled the judges with her Charleston, which pulled in three perfect 10 scores from Len Goodman, Darcey Bussell and Bruno Tonioli.

The X Factor drew 8.4 million viewers on ITV1 (including the audience of its +1 catch-up channel), which is down 2.3 million compared to this stage in 2011.

The figures provide even grimmer reading for ITV bosses when compared to 2010 - the last series to feature show boss Simon Cowell.

The show is nearly five million viewers down on the equivalent show in the competition two years ago, when it pulled in 13.2 million viewers, even without +1 viewers.

It means Saturday's show has lost more than a third of its viewers (36%) at this stage of the series.

Saturday night's Strictly - which came live from Wembley Arena in front of an audience of 6,000 people - was down 100,000 viewers on the previous week.

ITV's I'm A Celebrity... Get Me Out Of Here! drew an average of nine million viewers.

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