Will Young thinks whoever wins this year's X Factor will need to earn the respect of the music industry.
The singer, who won Pop Idol ten years ago, told Daybreak that winning the competition is just the start of it.
He said: "I think those shows - if you can stick around - they give you a massive opportunity and it's what you make of it."
He went on: "You go in at the top in terms of you're very famous, but like my friend always says to me, 'You don't demand respect, you earn it.' So it's a huge starting point and it was just the best ever experience for me. I mean wow, I got a record deal, and then the hard work sort of begins again."
Will said he's pleased to have added more strings to his bow - with acting roles in Mrs Henderson Presents and the series Bedlam.
He said: "I did a film five years ago, then went on to do a play, and I've just done a TV series last year... I feel like an actor now. The thing I like about acting is that the lighting is more important than you."