Belfast Telegraph

UK Website Of The Year

Ariana Grande goes Viva Glam for MAC

Published 28/10/2015

Ariana Grande
Ariana Grande

Ariana Grande is elated the proceeds from her new MAC makeup collection will go to people affected by HIV and AIDS.

Ariana Grande is “beyond honoured and excited” to have been named the new Viva Glam spokesperson for MAC Cosmetics.

The 22-year-old star’s celebrity friends Miley Cyrus and Rihanna have taken on the coveted position in the past for the beauty brand.

And Ariana is elated to be joining the ranks, as she is most committed to benefitting the world with her collection.

“#VIVAGLAM @maccosmetics I am beyond honored and excited to be working with a brand that stands for and always has stood for EQUALITY (sic),” she wrote on Instagram Tuesday 27 October (15). “my lipstick & gloss will be available in January and EVERY PENNY goes to people effected by HIV & AIDS. I have loved & supported @maccosmetics ever since I was a little girl walking through the mall and saw your first #VIVAGLAM girl in the window @rupaulofficial. I'm so honored!!!”

Ariana further emphasised in another post she is not taking any proceeds whatsoever from her appearance in the campaign, writing: “did I mention everyyyyy. penny. goes to people affected by HIV & AIDS. @maccosmetics ? #VIVAGLAM (sic)”.

MAC confirmed the exciting news on their own Instagram page, with the company revealing the new lipsticks and glosses will be available for sale in January 2016.

The brand also shared an image of a lipstick and a lip gloss, which were shades of daring dark purple and shimmery pink so light it seemed to take on a nude hue.

In the caption attached to pictures of the lip makeup, MAC wrote: “Good girl? Bad girl? Glam girl? Ask #VIVAGLAM @ArianaGrande! Go deep dark in her matte plum Lipstick, or good, good in shimmering pink Lipglass. Paint the town GLAM! Available in select markets starting January.”

© Cover Media

Online Editors

Your Comments

COMMENT RULES: Comments that are judged to be defamatory, abusive or in bad taste are not acceptable and contributors who consistently fall below certain criteria will be permanently blacklisted. The moderator will not enter into debate with individual contributors and the moderator’s decision is final. It is Belfast Telegraph policy to close comments on court cases, tribunals and active legal investigations. We may also close comments on articles which are being targeted for abuse. Problems with commenting?

Read More

From Belfast Telegraph