Belfast Telegraph

Belfast Fashionweek puts on the style to mark 20 trend-setting years

By Amanda Ferguson

Belfast Fashionweek is celebrating its 20th season in style.

Twenty of Ireland's top models showcased the 20 hottest trends for the autumn/winter season yesterday to mark this year's Fashionweek programme.

Returning on October 15-18, the extravaganza will see nightly catwalks, and the return of Sushi Saturday and Style Sunday events.

New additions include a menswear show, the Fashion Souk and a body image workshop, To Be Beautiful.

Esther Small, brand manager for event sponsor West Coast Cooler, said Belfast Fashionweek is an exciting celebration of style.

"People here wear their style well, so we want to celebrate that," she said.

"It is exciting to see such a fantastic programme, for what will undoubtedly be a very busy season of show-stopping style. There are some really cool additions to the schedule, which are exciting, fresh and an ideal fit to the West Coast Cooler brand."

Fashionweek director Cathy Martin reflected on how the event has grown since its first season.

"Reaching a milestone like our 20th season makes me think back to where we've come from, but looking forward, I have no doubt that today's launch will whet the buds of Belfast's stylistas for the season ahead," she said.

"We're delighted to showcase menswear exclusively and we'll have some top international brands, as well as a host of new designers to support, with some very edgy men's collections.

"The shows will return to our fabulous BFW HQ in the heart of the city, and we'll showcase the very best of our local designers and independent boutiques along with the hotly-anticipated ranges from our most-loved international high street brands.

"As well as the fabulous fashion I am delighted to announce we will be welcoming Italian restaurant Fratelli to the Fashionweek family, as official hosts of our pop-up pre-show eatery and cocktail bar, serving delicious chichetti to our stylish audiences while they explore the shop-the show boutique alley."

Italian hair brand Alfaparf Milano is the event's official hair partner and Senna Comestics, led by make up artist Oonagh Boman, the new make-up sponsor. Catwalk tickets are available from the Belfast Welcome Centre on 02890246609. Visit www.belfastfashionweek.com for details.

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