Belfast Telegraph

Sunday 20 April 2014

Celebrities from Ellie Goulding to Henry Holland turn out for world premiere of the new Mini

World Premiere of the brand new MINI Celebrity Launch Party

A host of London fashionistas and VIPs, including Ellie Goulding, Laura Bailey, Henry Holland, Poppy Delevingne, Oliver Proudlock and Kimberley Garner, gathered for the much-anticipated world premiere of the new Mini.

Held at the iconic Old Sorting Office, event goers were among the first in the world to see and experience the brand new Mini.

Throughout the night, guests enjoyed a host of entertainment including DJ sets from Ellie Goulding and Little Dragon - as well as an exciting live performance from British band Fenech-Soler.

For one night only, the Old Sorting Office’s urban space was completely transformed for the evening, complete with its very own ‘house party’ vibe, ‘street kitchen’ and series of stages and bars.

Mini owner Laura Bailey and friend Mary Charteris were seen catching up alongside old pals Poppy Delevingne, Henry Holland and Jaime Winstone – bringing an element of rock ‘n’ roll glamour to the evening.

Actress Preeya Kalidas arrived hot of the plane from LA in support of the iconic car brand - whilst Kimberley Garner and Tanya Burr were seen styling out the interactive blue Mini wristbands.

Defining a new era for Mini, the evening was a memorable experience connecting three cities on three continents in three days - with launch events also taking place in Los Angeles and Shanghai.

What they wore:

Laura Bailey – Prada trousers, Emilia Wikstead Shirt, Nicholas Kirkwood Shoes, Shrimps faux fur jacket

Poppy Delevingne – Isabel Marant for H&M jumper with Burberry handbag

Henry Holland – Neil Barrett sweatshirt, JW Anderson Jacket, Undercover trousers

Peaches Geldof – Hackney jacket, vintage shorts, Kurt Geiger shoes and D&G bag

Mary Charteris – Splendid top, vintage jacket, J Brand jeans, Aliah shoes, Jimmy Choo handbag

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