David Beckham: I love underwear
David Beckham is "passionate" about underwear.
The soccer star explained that he chose to collaborate with fashion retailer H&M on a bodywear range because they are essential items in anyone's wardrobe.
David has revealed the motivations behind the range titled David Beckham Bodywear by H&M.
"I love underwear. It's as simple as that. We all wear it," David told British newspaper the Telegraph. "We all have to wear it at times so obviously it was something that I wanted to go into, something that I was very passionate about and also something that I created myself so... you know it's very personal to me and I'm very proud of it."
The line includes boxer shorts, briefs, tanks and t-shirts and is set to hit stores in the UK on February 2.
David is showcasing his designs in a sexy 30-second black and white advert, which is set to premiere at the Super Bowl XLVI break this weekend. The 36-year-old's promo will show during the American NFL championship final on February 5.
A hand-painted billboard of the sports star will also go on display in New York's Herald Square.
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