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Hilary Swank: ‘Working out is a vital part of my life’

Hilary Swank wants to inspire women to find their own purpose through her new business Mission Statement.

Hilary Swank considers working out as important as eating and sleeping.

The 42-year-old actress recently founded new e-commerce business Mission Statement, which offers a 40-piece collection of clothing suitable for both exercising and wearing on the street.

It’s her love of working up a sweat, having swum in the Junior Olympics and later competing in state finals for gymnastics, which inspired Hilary to launch the range.

“I grew up as an athlete so working out for me is like breathing, sleeping, eating, drinking water - it is a really vital part of my life,” she told WWD, adding that she spotted a gap in the market for quality activewear. “No one was hitting the mark in my opinion. There’s not really a crossover brand. How make high-performance wear that meets high fashion. How do I find that? I couldn’t so I created it.”

Despite finding success as an actress in her later life rather than a sportswoman, Hillary has always kept in mind the motto she lived by when she was a young athlete.

And now as a business owner, these words couldn’t be any more apt.

“When I feel I can’t go any further or it’s too hard, I remember my gymnastics coach, who said, ‘Can’t means won’t and won’t means push-ups.’ So that word was not something that I carried into my life.”

Now Hilary is hoping to inspire other women to pursue their dreams – whatever they may be.

“There’s this movement where women are really wanting to support other women, and I thought how can I continue that?” she explained. “The underlying purpose of the brand and the reason it’s called Mission Statement is because I want to encourage women to continue to find that purpose — whatever that purpose is for themselves.”

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