Joseph Gordon-Levitt launches National Park Service clothing line
The actor recruited artists from his hitRECord community to design items for the National Park Service project.
Actor Joseph Gordon-Levitt is launching a collection of clothing and accessories to celebrate the 100th anniversary of America's National Park Service.
The Dark Knight Rises star has teamed up with NPS officials for the limited-edition range, which includes T-shirts, caps, and tote bags, all bearing the tagline, "Find Your Park".
"This is something I'm honoured to participate in," Joseph told People.com. "So much great art is inspired by nature. I personally have an emotional connection to national parks because I grew up going camping with my family.
"For us, it was the Yosemite National Park in California. Now, I like Big Sur, Limekiln State Park, or Kern River County Park, which is a closer drive. But any national park is a great setting for art, or a setting for a story or a subject for an illustration."
Joseph, the founder of online artist and production community hitRECord, led the design project, but didn't actually come up with any of the creations himself. Instead, he picked designs submitted by the hitRECord community, and he made sure they were all ones he would happily wear himself.
"I'm not very good at drawing or graphic design at all," he smiled, "so I played the role of director and curator. We filtered through a massive number of contributions to find the gems, and those are the designs that made it to the finished project."
And there was one clothing design in particular which caught his eye - graphics for a baby onesie.
The actor, who became a first-time dad last summer (Aug15), added, "I do have a baby son, and I do anticipate that he'll be wearing this onesie."
The items are currently on sale at FindYourPark.com and Joseph hopes the special anniversary will encourage fans to get outdoors.
"I hope people get a chance to visit a national park, which are national treasures," he stated. "What a great way to spend some time."
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