Belfast Telegraph

Sunday 31 August 2014

Kris Jenner 'planning teenage fashion empire'

Kris Jenner
Kris Jenner
Kris Jenner

Kris Jenner has allegedly trademarked Kendall and Kylie's names in a bid to ensure the success of their fashion line.

The mother of the teen models reportedly wants her daughters to launch a fashion line more profitable than US star Jessica Simpson's billion dollar empire.

Kris has helped her older daughters Kim, Kourtney and Khloé Kardashian with their global clothing line and plans to make Kendall, 17 and Kylie, 15, fashion, jewellery and cosmetics moguls by the time they are in their twenties.

"Kris has big plans for Kendall and Kylie," a source revealed to Radar Online. "They will concentrate specifically on the teenage market and rival Jessica Simpson's fashion brand and produce many different things. Kris wants them to own the fashion, jewellery and cosmetic industries and wants Kendall and Kylie to put their names to various products. Kendall and Kyle have both been trademarked, so the ball is already rolling."

On Thursday, Kendall took to her Twitter page to announce a 'Kendall & Kylie' clothing line will launch in February 2013 at American PacSun stores and online.

This follows the earlier news that the fashion forward youngsters will be collaborating with Majestic Mills on a design range of their own debuting next spring.

The up-and-coming trendsetters have also had success with their modelling careers.

The sisters took to the catwalk during New York Fashion Week to showcase two of the designer Sherri Hill's glitzy frocks.

© Cover Media

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