Belfast Telegraph

Sunday 31 August 2014

Livia Firth thankful for Beckham support

Livia Firth

Livia Firth is very excited to be working with major designers for her eco-friendly style project.

The wife of British actor Colin Firth has been working to change stars’ ideas of fashion since 2009 as Eco-Age creative director and founder of the Green Carpet Challenge.

So far the likes of Cameron Diaz and Naomie Harris have been involved and now Livia has also got help from top designers such as Victoria, to create a collection for

“We are so excited to be working with Victoria Beckham, Christopher Bailey, Erdem, Christopher Kane and Roland Mouret. We made the decision to select designers that we had never worked with before,” she gushed to Grazia Daily.

“They all embraced the project enthusiastically and it was a real collaboration as we both grew together - we had a privileged insight into the way they work and learned a lot about the process. The designers had exclusive access to our GCC fabric library and we helped to join some dots along the way!”

Livia has been working on her initiative for four years.

She revealed what has changed since she started up the eco-friendly clothing challenge, including her latest collaboration with

“A great deal! We would have never thought we could have arrived this far in such as short space of time,” she smiled.

“With the launch of the GCC Brand Mark this year in Paris along with the first ever zero deforestation certified handbag collection for Gucci or in Cannes, and the first ever Green Carpet collection for Chopard, and now this amazing collaboration with it's truly amazing.”

© Cover Media

COMMENT RULES: Comments that are judged to be defamatory, abusive or in bad taste are not acceptable and contributors who consistently fall below certain criteria will be permanently blacklisted. The moderator will not enter into debate with individual contributors and the moderator’s decision is final. It is Belfast Telegraph policy to close comments on court cases, tribunals and active legal investigations. We may also close comments on articles which are being targeted for abuse. Problems with commenting?

Nightlife Galleries


Latest Food and Drink News

Latest Motoring News