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Rita Ora breathes new life into Adidas collaboration

Published 16/08/2016

Rita Ora
Rita Ora

Rita Ora has made her latest Adidas range all about material and colour.

Rita Ora’s Adidas pieces “speak for themselves”.

The British popstar has just unveiled her latest line with the sportswear giant, called Color Paint Pack. Its full of recognisable Adidas signatures with unique twists from Rita, like sailor pants with patterned strips down the side, sneakers with cartoon-like motifs and a hooded zip-up sweater with graphic floral print.

“I design my collections so that the pieces speak for themselves,” she told “I like to create sportswear which other ladies will be sexy, yet supported and comfortable in. You just have to feel comfortable and own it!”

Prices start at just $40 (£31) and the collection also includes dresses, a small bag and vest tops. It goes on sale from 18 August (16), with Rita promising comfort was at the top of her priority list when designing the clothes.

“Adidas is so comfortable - I could be wearing a high-end fashion dress but those Stan Smiths (sneakers) will still be my go-to!” she gushed. “It’s all about the material and colour.”

The 25-year-old is bound to be spotted rocking her on-trend designs when she fits front row at various fashion weeks next month (Sep16), having previously graced presentations by the likes of Versace and Diesel Black Gold. Quizzed on what she’ll wear for the S/S 17 season, the singer teased: “I plan to mix pieces up with accessories, jewellery, and the hair style!”

Clearly proud of her efforts in the new Adidas range, Rita also shared a snap of herself wearing one of the tracksuits on Instagram, gazing into the camera while sitting on an arcade game. In the caption, the blonde beauty gave more details, writing: "I'm so excited for you all to have this, one of my favourite collections i have done. 3rd year into designing with Adidas @adidasoriginals here is the Paint Pack! Collection number 15. In stores and online August 18th (sic)."

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