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Rita Ora: 'Red lipstick is the key to effortless glam'

Published 10/07/2016

Rita Ora
Rita Ora

Rita Ora cites growing up in a very "free environment" as a key factor in her desire to continue experimenting with her style.

Rita Ora finds a swipe of red lipstick is the key to elevating any look.

The multi-talented star is known for her signature platinum blonde tresses and fondness for wearing brightly coloured lipstick, which she rocks on a regular basis. But it’s the Hollywood red shade that she turns to whenever she feels like amping up the glamour, no matter if she’s wearing an elegant gown or off-duty casual ensemble.

"You can have no make-up on, add a red lip, and it looks like you've put in some effort," she told Britain’s Instyle magazine, adding that Rimmel's Oh My Gloss! is one of her favourite hues to wear. "(It) is easy to apply and it's super moisturising."

The Poison singer is a big fan of beauty products, and has embraced her role as a brand ambassador for Rimmel London. Accordingly, she knows exactly what formulas she likes to use on an everyday basis, such as Rimmel London 24HR Supercurler Mascara for extending her lashes as well as Becca Shimmering Skin Perfector, which has a creamy texture and helps to illuminate her face. But at the end of the day, the 25-year-old is careful to wash away her make-up and has a dedicated cleansing routine which involves the use of a Clarisonic cleansing brush followed by a layer of moisturiser. The Kosovo-born, London-raised star also noted the varied creative environment she grew up in has helped influence her often eclectic look, and she still likes nothing more than to experiment with her style.

"I grew up in a very free environment, near Portobello market in London," she explained.

"It's more bougie (bourgeois) now, but there were all these cool people, so creativity was always around me… My parents thought I looked crazy, but they were always comfortable letting me do me."

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