Rosamund Pike is the new face of high street chain L.K. Bennett.
The British actress will front the brand's Spring/Summer 13 campaign and help promote its new luxury capsule collection, Black Ribbon.
Rosamund is currently starring alongside Tom Cruise in the film Jack Reacher, and it is the impact she has made on screen in this role and others that won her the contract with the British clothing and accessories brand.
“Rosamund Pike’s beauty and intelligence in the roles she has played on film are captivating,” Didier Drouet, chief executive officer of L.K. Bennett, explained to WWD.
The campaign was shot by Mariano Vivanco on location at a Georgian mansion in London's exclusive Belgravia district. In the first images to be released from the shoot, the Pride & Prejudice star is seen wearing a crisp white shirt and black leather pencil skirt with black courts.
The sleek and stylish ensemble is typical styling of the brand, which has been marked out as a favourite of Britain's Duchess of Cambridge. The royal has worn L.K. Bennett's line of affordable yet luxurious shoes, dresses and coats to numerous high profile engagements.
The collection modelled by 33-year-old Rosamund will hit stores from the end of this month. Her capsule collection of 'vintage' court shoes will land in stores from February, with a collaboration between the star and Tank magazine's fashion director Caroline Issa coming then too.
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