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Sam Smith ‘so happy’ for Balenciaga campaign

Published 16/07/2015

Sam Smith
Sam Smith

Sam Smith has reinvented himself for the upcoming Balenciaga Fall/Winter Menswear collection campaign.

The 23-year-old singer has reinvented himself as something of a fashion icon in recent months, particularly after losing a lot of weight.

And on Wednesday, Sam revealed he has teamed up with the European fashion house for their Fall/Winter 2015 collection.

“Ladies & Gentlemen. The time has come for my first ever collaboration with a fashion house. You ready...” Sam tweeted.

"So honoured and ecstatic to announce my collaboration with @BALENCIAGA on the upcoming FW15 (fall/winter 2015) Menswear collection!!!! You'll be able to see my full FW15 @BALENCIAGA Men's campaign VERY soon.. so happy (sic).”

Alongside the exciting announcement, the Balenciaga Instagram account shared a clip of Sam modelling an item from the collection in a campaign video directed by Josh Olins.

Balenciaga is currently headed by Alexander Wang.

Sam previously showed his interest in fashion when he attended the Burberry fashion show during London Fashion Week back in February.

Speaking about his sense of style in a recent interview, Sam admitted he has never been interested in being a trendsetter, but likes to stick to classic, clean lines.

“I want what I wear to be iconic,” he told Rolling Stone magazine. “Not even what I wear, the way I hold myself. I don't know, I like clean-cut things that are just iconic.

"I like wearing things that I would look at pictures of in 60 years' time and they'll still be in fashion, do you know what I mean? That's what I like."

© Cover Media

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