Belfast Telegraph

Stars reflect sexy L'Oréal Paris

Eva Longoria and Blake Lively are just two of the stars who show how "sexy" L'Oréal Paris' Collection Exclusive Red Lipsticks feel when worn.

The beauty brand has pulled together an impressive set of famous faces to promote its new range, L’Oréal Paris Collection Exclusive Red Lipsticks, and the campaign was unveiled last week.

Alongside the ladies named above are actresses Zoe Saldana, Blake Lively, Jane Fonda and Aishwarya Rai, while the modelling industry is represented by Liya Kebede and Natasha Poly.

The women are all pictured together in white ensembles to highlight there red lips and show the spectrum of shades available, and L'Oréal Paris make-up artist Lynsey Alexander has explained what she feels the ad exudes.

"There is most definitely a perfect red for everyone and if you apply one tone and feel conscious and aware of it then it is not the one for you," she told British newspaper The Independent. "The correct red should leave you feeling empowered, confident and sexy all at once whilst ultimately being something you choose to wear and not something that wears you."

There are four new lipstick shades on offer, named after some of the campaign models involved. Eva's comes as a bright red shade, Liya's is an orange-tinged tone, Blake's a deep berry shade and Julianne's a bold scarlet.

It no doubt took a lot of organising to get so many famous women together, but they had a good time on the shoot.

"Beauty in diversity! That is a little part of our L'oreal family. #insidelorealparis #cannes2014" Slumdog Millionaire actress Freida Pinto wrote on Instagram in May alongside Eva, 39 and Natasha, 29.

The women also front campaign for L'Oréal's offering of nude lipsticks, in which they swap their white ensembles for black.

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