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Zara Phillips creates 'wearable' jewels

Published 19/06/2015

Zara Phillips
Zara Phillips

Zara Phillips has launched a jewellery line.

The British royal, who is Queen Elizabeth II's granddaughter, has created The Zara Phillips Collection by Calleija, with Australian jeweller John Calleija.

The line launched last night in London, and Zara was there to explain some of her design process.

“I needed something that was going to be wearable all day long and into the night,” Zara told WWD. “We really wanted to go for rings and jewellery that were accessible but not too crazy, and still looked amazing."

Zara is also an accomplished equestrian and has multiple medals to her name, including a silver Olympic medal from London 2012. The designs from her jewellery line have taken a lot of inspiration from the sport.

John first met Zara at riding event Magic Million, which he is a sponsor of, and they have worked in "true partnership" on the collection.

"This isn’t our brand taking Zara’s image and plonking it on some ads… Zara has been really, really involved all the way through.

"Zara really knows what she likes and what she doesn’t like, and this was important for me because I need to connect my brand to the modern woman,” John explained.

He adds their work has been two years in the making.

The Zara Phillips Collection by Calleija will be sold at the London Calleija store, as well as the Sydney and Gold Coast shops in Australia. Prices start at £3,350.00 ($5,260,.00) and go up to £26,800 ( $42,070.00).

© Cover Media

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