Zayn Malik's merchandise reflects heritage
Zayn Malik's new line of merchandise features vintage-inspired rock band T-shirts and hoodies scrawled with Urdu script.
Zayn Malik has created a new range of merchandise that references his South Asian heritage.
The former One Direction singer released his debut studio album Mind of Mine in March (16), with his lead single Pillowtalk becoming a global hit. Now, Zayn has further indulged in his creative passions, releasing a line of fashion-forward merchandise for fans of the artist.
The 23-piece offering is available to purchase from Zayn's website, and has everything from T-shirts printed with the popstar's face to hoodies scrawled with Urdu script - a nod to his South Asian roots.
"My family is from Pakistan, so having artwork in Urdu has huge significance to me," Zayn told Vogue.com, of the shirts that have the words "Zayn" and "Mind" printed on them in the Hindustani language. For the graphic print T-shirts, the 23-year-old took inspiration from the rock bands of the '70s and '80s, and worked with Mark Wilkinson, the illustrator of Iron Maiden fame, on the designs.
"Working with Mark gave me a licence to do something exciting conceptually with a lot of colour and detail," he explained, adding that his favourite shirt in the collection has an image of him emerging out of a city engulfed in flames. "The art we created gives a nod to the vintage rock-band T-shirts but with my own concept."
But though he collaborated on some garments, the fashionable performer is adamant that the eclectic collection is a reflection of his own personal style. Zayn, who is currently dating model Gigi Hadid, states that everything was created with his own wardrobe in mind.
"I wanted to approach this as an opportunity to extend my ideas as an artist, and to give fans another facet of who I am," he explained.
The collection is available to purchase from zaynmalikstore.com from Tuesday (28Jun16), with prices starting from $30 (£22).
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