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With the Christmas party season upon us, discover the secrets of dating success

Published 06/12/2013

Dating in the 21st century is a minefield, especially for the single man. One false move and he can kiss his chances of getting that all-important phone number goodbye – forever.

That’s assuming he can persuade a girl to go on a date with him in the first place.

Because in the era of online match-making, image is everything – and any guy whose profile picture looks more like a police mug shot should probably give up now and order another pizza for one.

The message coming from magazines, advertisements and the movies is loud and clear: if you’re a single guy you’d better make sure you know the new rules of engagement.

And nobody knows those rules better than Britain’s answer to Hitch, James Preece.


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