IT'S the 'family-friendly' alternative to the weekend of politics and protest surrounding the G8 summit.
A massive concert has been organised for Botanic Gardens in Belfast next Saturday starting around the same time as the trade unions-backed rally at the City Hall.
And the focus will switch from campaign to camping out – with 'Flash Harry' Hamilton, a former Ulster Unionist now with the Alliance Party, performing a selection of hits from Queen. The Big IF event also includes the Ulster Orchestra, Belfast Community Gospel Choir, Londonderry singer Soak, actor Richard Dormer from the hit biopic of Terri Hooley, Good Vibrations and Game of Thrones.
Further artists are likely to be announced this week in the final run-up to the gig which has a serious underlining message.
Although billed as a musical extravaganza it is being organised by the "Enough food for everyone IF" campaign – a joint coalition of more than 200 UK organisations campaigning for action to eliminate the causes of hunger.
The aim is to lobby the leaders of the eight nations to put tackling hunger in the developing world at the top of their priority list when they meet in Co Fermanagh.
The campaign has been backed by Bill Gates, former England captain David Beckham and legendary comedian Eddie Izzard.
Talks, debates, film screenings and exhibitions will also take place in the run-up to and during the summit itself.
On Sunday, a debate surrounding the impact of the welfare reform on women will be held in the Belfast Unemployed Resource Centre.
A panel of speakers will engage in debate about the Welfare Reform Bill, making links with the economic position of women and economic poverty globally.