Former I'm A Celebrity star Katie Price has taken a swipe at contestant Gillian McKeith for wimping out during the bushtucker trials, declaring: "At least I gave them a go."
The glamour model, who was regularly picked by the public vote to endure the unpleasant challenges in last year's series, criticised the healthy eating guru for her lack of team effort.
The 32-year-old also laid into the current line-up of contestants in the I'm A Celebrity... Get Me Out Of Here! jungle.
Speaking at the launch of her new perfume Precious Love, Price said: "What you've got to remember is when you're in the jungle it's not about yourself. It's about team effort. She's not really doing team effort to me."
The food expert had to be given oxygen by medics after fainting while locked in a crate on Monday and on Tuesday refused to eat crocodile penis.
Price, who met ex-husband Peter Andre during her first stint in the jungle, also slammed this year's celebrity line-up for being unexciting, but hailed X Factor star Stacey Solomon as the likely winner.
Meanwhile, McKeith had never watched the programme before going into the jungle as she does not have a television, her daughter has revealed.
The 51-year-old food expert's daughter Skylar McKeith-Magaziner, 16, admitted she had only seen clips of the show before and did not think to warn her mother about the challenges she was likely to face in Australia.
This Morning presenter Holly Willoughby asked her: "So, you didn't really know when she said 'there's this show, should I do it?' to say 'Oh mum, you're not very good with bugs, you're a vegan, you won't be able to eat anything'?"
Describing McKeith as a "really loving mum", the teenager added: "I think she's doing great. She's conquering all her fears and I'm really proud of her for doing this. I couldn't do it."