Dairy cattle from all over Ireland are poised to descend on the King's Hall in Belfast for this year's Royal Ulster Winter Fair.
The Winter Fair, now in its 22nd year, was launched this morning by the Royal Ulster Agricultural Society, with the help of sponsors Northern Bank.
Organisers say the event on December 13 will be bigger and better than ever before, with trade stands increasing by 7% as more space is made available to accommodate the demand.
Nineteen new exhibitors will be taking part, including Plant Mec Ireland Ltd, Westfalia Surge UK Ltd, Garnett Farm Engineering, and EPS Environmental Ltd. Last year's winners of the Best Trade Stand Award, Semex, will be back to follow up on their success.
Stephen Bloomfield, Northern Bank regional general manager, said the bank was committed to supporting Northern Ireland's agricultural industry and was proud to sponsor the Winter Fair for the 22nd year running.
"The Winter Fair continues to go from strength to strength and remains the premier dairy industry event in Ireland," he said.
After their success at last year's Fair in bringing home the Supreme Champion title, more cattle exhibitors from the Republic of Ireland are expected this year. Close of entries are Wednesday November 28 at 5pm.
The judge this year has been named as Vince Brennan, chairman of Jersey Canada, who will be viewing leading dairy herds from all over Ireland.
The Royal Ulster Winter Fair will take place on Thursday December 13, from 9am-5pm, at the King's Hall, Belfast. For more information check out the website www.balmoralshow.co.uk/winterfair.php or call 028 90 665 225.