Belfast Telegraph

Sunday 30 August 2015

No one bought a Rolls-Royce in Northern Ireland last year - Maserati and Lotus lovers feel the pinch

By Anna Maguire

Published 06/02/2013

The sale of new luxury cars has dropped sharply in Northern Ireland.

Data from the Society of Motor Manufacturers and Traders show sales of new Ferraris and Porsches dipped dramatically in the five years between 2007 and 2012.

Sales in new Aston Martins – which stood at 45 sold in Northern Ireland in 2007 – fell to just seven last year.

Just under 30 new Bentleys were bought in Northern Ireland in 2007, compared to 16 last year.

In the pre-crash climate of 2007, Rolls Royces and Lotus cars were still selling. Two Lotus and two Rolls Royce cars sold in 2007. None were bought here last year.

Sales of Lamborghinis halved in five years – with four sold in 2007, dropping to two last year.

Sales of Ferraris also fell, from 18 in 2007 to 12 last year.

A Ferrari spokesman pointed to a steady rise in the number delivered worldwide between 2005 and 2011. He added: "To demonstrate the confidence that (dealer) Charles Hurst and Ferrari have in the Northern Ireland market, Charles Hurst is currently building a completely new dealership for the Ferrari brand which is due to open in June 2013."

Porsches took the biggest fall; 238 new models were sold in Northern Ireland in 2007 but just 111 were bought new five years on.

Ken Mack, of Porsche Club GB's Ireland branch, said: "The reduction is not surprising when you are taking into consideration the fall in premium brands.

"There's still an exceptional interest in Porsches," he added.

"Over the last few years, membership in our club has increased slightly to around 170 members."

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