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MP tricked into condemning Brass Eye's fake drug called ‘Cake’ has been put in charge of scrutinising the UK's drugs policy

Published 22/10/2015

David Amess holds a piece of 'Cake' that he described as 'a big yellow death bullet'
David Amess holds a piece of 'Cake' that he described as 'a big yellow death bullet'

Conservative MP David Amess, who was famously tricked into condemning a made up drug called Cake, has been put in charge of scrutinising the Government’s new drugs policy.

David Amess appeared on the satirical television programme Brass Eye in 1997 where he was filmed referring to Cake as “a big yellow death bullet”.

As a result of the encounter he asked ministers a real life question in Parliament about the made up drug.

It was announced this week that Mr Amess will chair the bill committee for the Government’s Psychoactive Substances Bill.

He will co-chair the committee with another MP, George Howarth.

The new bill seeks to ban the recreational use of legal highs, including laughing gas.

In the programme, 'Cake' was described as "a new legal drug from Czechoslovakia" - similar to those banned by the real-life 2015 bill.

Public bill committees scrutinise the passage of new laws and take evidence about their effects from external stakeholders.

The groups of MPs also debate amendments that can be made to new laws.

“Look at that, a £100,000 in the pocket of the filth that sells it. A big yellow death bullet in the head of some poor user – or custard gannet as the dealers call them,” Mr Amess sincerely told Brass Eye at the time.

Placing a comedy yellow piece of cake provided by producers on a table near him, he added:

“I’m off to do what I can – and if you don’t mind, I’ll leave this with you. I don’t want to look at it for another moment.”

A number of celebrities were filmed endorsing a war on Cake. Producers told viewers that a group called F.U.K.D. and B.O.M.B.D. - Free the United Kingdom from Drugs and British Opposition to Metabolically Bi-serbile Drugs - wanted the substance banned.

Mr Amess was widely ridiculed for falling prey to the stunt when the television programme aired.

Brass Eye was a surreal Channel 4 comedy show created by comedian Chris Morris.

The series satirised moral panics and sensationalism, including, in the episode in question, 'tough on drugs' rhetoric.

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