Belfast Telegraph

UK Website Of The Year

Fashion website creates 200 jobs

Published 22/04/2015

Enda Kenny says Ireland is establishing a reputation
Enda Kenny says Ireland is establishing a reputation "as the internet capital of Europe"

One of Europe's leading online fashion stores is to create 200 jobs with a new base in Dublin.

Zalando is to set up an "insights centre" in the docklands with employees to be taken on over the next three years as the company drives its R&D, data analysis and science and engineering divisions.

The website has close to 15 million active customers and more than 100 million visits a month, selling fashion clothing, sports gear and shoes for men, women and children.

Headquartered in Berlin, it was founded in 2008 by David Schneider and Robert Gentz and has a presence in 15 European countries and reported revenues of 2.2 billion euro last year.

The new Dublin base will focus on understanding the habits and patterns of online shoppers to create a personalised platform.

Mr Gentz said: " Investing to understand these insights has driven our growth since the earliest days of our company and has been the key to our success. The new Zalando Fashion Insights Centre in Dublin will play a major role as we continue to lead online fashion and grow our presence across Europe."

Recruitment will be open to data scientists and candidates from science, maths and engineering as well as academia for a variety of R&D-focused data science and engineering roles.

Taoiseach Enda Kenny joined Tanaiste Joan Burton at the official opening.

Mr Kenny said: "Ireland is establishing a reputation as the internet capital of Europe and this is further strengthened by Zalando's decision to locate here, with the creation of up to 200 jobs.

"Thanks to our talented workforce, Dublin's Silicon Docks is home to some of the biggest internet companies in the world."

Ms Burton said: "Online business is changing the way we all do business. Fifteen or 20 years ago, it would have been hard to imagine why a fashion retailer would need engineers, for example, unless they were an actual manufacturer and had machines to take care of."

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