Cowell says sorry over revelations
Simon Cowell has apologised to anyone who had been embarrassed by a book written about him, saying the revelations made him hide under a pillow.
Speaking at the launch party for Tom Bower's unauthorised biography Sweet Revenge: The Intimate Life of Simon Cowell, which reveals the reality TV guru had an affair with former X-Factor judge Dannii Minogue and was romantically interested in fellow judge Cheryl Cole, Cowell said he was sorry to anyone upset by it.
"I want to publicly apologise to anybody I embarrassed because I have tried to keep my private life quiet a bit and I do have to apologise to certain people and certain members of my family. That's the score."
Addressing the star-studded party at the Serpentine Gallery in Kensington Gardens, Cowell said extracts from the book, which have been serialised in the Sun, made him want to hide. "I will be honest with you, I spent last week under a pillow in my bedroom. Newspapers were literally banned for a week. I always know how bad things are when my head of TV sends me these really sweet messages saying 'are you ok' which means it's really bad."
Cowell, who arrived at the party in his trademark black Bentley, is the first of Bower's 20 subjects to lend their support to their biography.
The Britain's Got Talent judge told the crowd, which included retail guru Sir Philip Green and his daughter Chloe, formula one supremos Bernie Ecclestone and Flavio Briatore and Apprentice star Karren Brady: "Being invited here tonight when Tom called me was rather like a cat inviting a mouse to a dinner party.
"It has been a very interesting year. When I first got the call saying someone was writing a book about me I said 'good, who is it?' They said 'Tom Bower'. Not good."
He said he took advice from Ecclestone, another of Bower's subjects, who encouraged him to invite the author into his life to write an accurate biography. "I did take Bernie's advice to invite him in. Then I read the serialisation."
However, he said that he had come to like Bower, with whom he had spent many hours, comparing it to Stockholm Syndrome. "Max Clifford said to me ten years ago, when I first got on TV and had about five kiss and tell stories and was moaning, that I was taking myself too seriously. If someone had said to me ten years ago 'there's going to be a book written about you about you making loads of money and shagging loads of girls, I would have gone great, that's why I'm in the music business.'"
He ended his speech joking he would now turn the tables on his biographer. "While we are here tonight I'm going to announce something quite exclusive, I am not going to any more television for the next year. I have decided I am going to write a book. It may change but I am going to call it The Sordid Sex Life of Tom Bower, and we are going to be spending a lot of time together."