One in three 'drinks to get drunk'
More than a third of young adults go out just to get drunk, a survey has shown.
More than one in four admitted they had no idea how they got home at least once in the last year and almost a fifth had an alcohol-fuelled one-night stand.
The ICM poll, of 2,000 adults aged 18-24, found 36% of those questioned went out drinking with the specific intention of getting drunk, alcohol awareness charity Drinkaware said.
The survey also found that one in three young adults thought it was acceptable to wake up without knowing how they got home after a drinking session and one in 25 believed it was OK to end up in hospital.
Drinkaware's £100 million five-year campaign Why Let Good Times Go Bad? was backed by Home Secretary Theresa May on Tuesday.
"These worrying statistics are further evidence that the benefits promised by the 24-hour drinking 'cafe culture' have failed to materialise," Mrs May said.
"We want young people to enjoy themselves but we want them to do it responsibly and safely.
"This campaign will complement the Government's plans to introduce tough measures to ban the sale of below-cost alcohol, crack down on problem premises and overhaul the Licensing Act in favour of local communities."
Health Secretary Andrew Lansley said: "We will not succeed in tackling irresponsible drinking unless we address the demand side as well as the supply side."
Chris Sorek, chief executive of Drinkaware, said: "Binge-drinking is a blight on UK society - it affects individuals, families and local communities and tarnishes our reputation on the global stage."