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Donald Trump takes break from campaigning to promote his hotel

Published 26/10/2016

Donald Trump will visit North Carolina for two campaign rallies on Wednesday afternoon (AP)
Donald Trump will visit North Carolina for two campaign rallies on Wednesday afternoon (AP)

His presidential dreams increasingly in question, Donald Trump pushed his business empire to the centre of his political campaign on Wednesday.

Taking a break from battleground states, he made the case at his newest hotel that all Americans should look to his corporate record for evidence of how well he'd run the country.

Hillary Clinton agreed, but not the way he meant it. She used campaign events in Florida to attack the Republican nominee for having "stiffed American workers", saying he built his empire with Chinese-manufactured steel, overseas products and labour from immigrants in the country illegally.

"Donald Trump is the poster boy for everything wrong with our economy," she told several thousand supporters in Tampa, Florida. "He refuses to pay workers and contractors."

Mr Trump's political aspirations have long been deeply intertwined with promoting his corporate goals.

He announced his campaign in the gilded lobby of Trump Tower in Manhattan and has held dozens of campaign events at his own properties.

His remarks at his new Washington hotel, which has struggled to fill rooms amid the controversy surrounding his presidential bid, followed a visit Tuesday to his Doral golf course outside Miami.

"Under budget and ahead of schedule. So important. We don't hear those words so often, but you will," said Mr Trump, linking the hotel redevelopment - just blocks from the White House - to his promised performance as president.

"Today is a metaphor for what we can accomplish for this country."

Though the nominee focused his remarks on his political message, the event was heavy with marketing, too.

Standing under glittering chandeliers, top company executives, including his daughter, touted the hotel.

And after his brief speech, Mr Trump and his family headed to the hotel's grand lobby where they cut a wide red ribbon with golden scissors before he flew to North Carolina for what his campaign billed as an urban policy speech.

As Mr Trump cut the ribbon, Mrs Clinton was slamming his business practices in Florida, a state he must win to have any chance on November 8. In Tampa, she was introduced by restaurateur Jose Andres, a naturalised US citizen who pulled out of the Washington hotel to protest against Mr Trump's anti-immigrant rhetoric. Mr Trump and Mr Andres are currently locked in litigation over the deal.

Mr Trump's unusual travel schedule, coming amid signs that the controversy surrounding his campaign has hurt his corporate brand, raises questions about whether the nominee has begun to turn some of his focus to post-election plans.

Rooms at the overhauled 212 million dollar hotel that bears his name at Washington's Old Post Office Pavilion have been heavily discounted and smartphone data suggest fewer people are visiting his properties compared to rival venues nearby.

A new Facebook live show produced by his campaign has heightened speculation that he may try and offset any losses with advertising revenue from a new a media network - a plan he denies.

Trump supporters defended his strategy, blasting critics for not making as big a deal of Mrs Clinton's decision to attend an Adele concert on Tuesday night. Mr Trump took a break from campaigning to see the singer perform during the primaries.

"I can't take one hour off to cut a ribbon at one of the great hotels of the world? I mean, I think I'm entitled to it," he said, in an interview with ABC News. "Nobody complains when she goes to an Adele concert all night long, while I'm making two speeches at rallies with, you know, massive crowds."

Mrs Clinton, too, has turned some of her focus to what happens after November 8, though her efforts assume she wins. Deep in transition planning, she has also begun expanding the scope of her campaign to help down-ballot Democrats - her party sees an opportunity to win control of the Senate and reduce its deficit in the House - and retool her campaign message to emphasise unifying the country after a divisive race.

"What Trump has done is to make it possible for people who had racist, sexist and all kinds of prejudices and bigotry to put them right out there," Mrs Clinton said on The Breakfast Club, a syndicated radio show based in New York City. "I'm not going to be able to wave a magic wand and change everybody's thoughts."

Wednesday was the candidate's 69th birthday, a milestone she started celebrating a day early on Univision's entertainment news show El Gordo y La Flaca, where she was feted with a bottle of tequila and a large cake featuring her face. In her appearance on The Breakfast Club, popular with African-American voters, singer Stevie Wonder serenaded the woman he called Madam President Clinton.

Mr Trump, meanwhile, dispatched his running mate, Mike Pence, to play political defence in Utah - a state that has not backed a Democrat for president in 52 years.

Besides Utah, Mr Pence also was stopping in the swing states of Nevada and Colorado before heading on Thursday to solidly Republican Nebraska, a state that awards some of its electoral votes by congressional district.

His rally in Omaha seemed aimed at shoring up support in the one district that Mrs Clinton could potentially win.

AP

Press Association

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