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Lacoste claims Norway killer Anders Breivik bad for label's image

By Tony Patterson

Lacoste, the upmarket French fashion label renowned for its green crocodile logo, has demanded that Norway's self-confessed mass-murderer Anders Breivik be banned from wearing its garments because it fears the company's reputation is being damaged.

Breivik, who murdered 77 people, has a penchant for Lacoste clothes. One of the most widely published pictures shows him wearing a red Lacoste pullover while sitting in a police car.

However, Norwegian police revealed yesterday that the company had contacted them.

"The company evidently feels that such a man sporting its clothes could do considerable harm to its reputation," a police spokesman said.

Police have not said whether they will agree to Lacoste's request.

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