Name fit for a king
It was never going to be Justin or Jay-Z. The royals don't do celebrity, especially when naming an heir to the throne. Even William and Kate, who are seen as a breath of fresh air with their modern approach to parenthood, followed a well-defined path in choosing their new son's name.
Indeed, the only surprise was that they made it public so quickly, causing another flurry of media interest in the royal birth.
George Alexander Louis ticks all the right boxes. George for the Queen's father, Alexander – a play on the Queen's middle name of Alexandra, and Louis, a reference to Lord Louis Mountbatten, whose surname is still carried by the Windsors.
George is fine for a future king, but pity the thousands of children born around this time who will have to bear what is an old-fashioned name.