Cigarette packs poll misleading
YOU report that a tobacco industry-commissioned poll of police officers found that a majority thought that plain tobacco packs would lead to an increase in illicit trade (News, June 3).
However, the poll is undermined by the image shown of a plain white pack. Standardised tobacco packaging will continue to carry health warnings, security markings and the brand name.
In his review, Sir Cyril Chantler concluded that "there is no evidence that standardised packaging is easier to counterfeit".
The tobacco industry and the media should stop misleading people about tobacco packaging: standardised does not mean plain white.
Action on Smoking and Health