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Circulation


Circulation & Readership


Circulation & Readership:

No other single local publication in Northern Ireland can deliver the readers and the results like The Belfast Telegraph can.

Founded in 1870, The Belfast Telegraph has an illustrious past and is laying the groundwork for a dynamic future.

Northern Ireland's only evening daily is also far and away the most widely read local newspaper in this market. The latest readership data reveals 247,000 ¹ readers daily and 90,285 ² copies sold per day - readership and circulation figures equalled by no other local press title.

Even more importantly, The Belfast Telegraph enjoys broad appeal across the entire community and is the only indigenous paper to reach such a broad cross-section of readers. No wonder we are widely regarded as the "National Newspaper of Northern Ireland". ¹



Get To Know Our Readers

The Belfast Telegraph readership profile reflects that of the Northern Ireland population in terms of gender, religion and age.
Readership by class reflects an upmarket bias, with 53% of all Belfast Telegraph readers being of ABC1 social grade.
The Belfast Telegraph fills the media gap that can occur in this market when depending solely on national dailies. For a significant portion of the public, the Belfast Telegraph is the only newspaper they need to read each day.

1 NI TGI 2006
2 ABC Jul-Dec 2006 (Mon-Fri).


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