Stephen McAlorum says it's time for the Glentoran players to "stand up and be counted" as they aim to fight their way through a tough period.
Eddie Patterson's men have pocketed just one point out of a possible nine in the league and on Tuesday night their County Antrim Shield hopes were dashed by Cliftonville at the Oval.
The Reds ran out deserved 3-0 winners – the second time they have beaten the Glens by a three-goal margin this month.
And it doesn't get any easier for the east-Belfast side as a daunting trip to Portadown awaits tomorrow.
One goal scored in four matches underlines the need to look at different attacking options.
The Glens' tally so far is nine goals scored in eight matches.
Tomorrow's opponents, Portadown, surpassed that figure in one demolition of Ballinamallard United.
McAlorum admits there is a fear players' confidence will take a knock, but he feels they must come out fighting to stop the rot.
"The boys are disappointed in themselves," said McAlorum.
"We are responsible for this poor form and it's up to us to put things right. We have to stand up and be counted now to put things right.
"We have good attacking players, but things are just not clicking for us.
"I think we have to go back to basics. A number of new players have come to the club, including strikers and wingers and we just have to get the right combination.
"Perhaps if we are not scoring many it's important that we become a team that is hard to beat."
One side that is hard to beat is Ronnie McFall's men – they have only lost one of their eight league games – to Ballymena United.
"Even last season I felt that Portadown were a very formidable side," added McAlorum.
"You look at their attacking options; players like Gary Twigg, Darren Murray and Kevin Braniff.
"They are three of the best strikers in the league and will test any defence.
"It's a tough game for us, but perhaps an ideal one for us to turn the corner.
"There are no league titles won in September so it's too early to draw conclusions about any side, even those at the top.
"We just have to dig deep, regroup and start playing the way I know we can."