Newcastle relegation: Mike Ashley's reign season by season
Sportswear tycoon Mike Ashley's reign as Newcastle owner has been nothing if not eventful.
For the second time since he bought the club in 2007, they have been relegated from the Barclays Premier League despite making substantial profits off the pitch.
Here, Press Association Sport takes a look at the Magpies' on-field performance over the previous eight seasons.
2007-08 - Final position: 12th, 43 points.
Having completed his £134.4million takeover during the summer of 2007, Ashley embarked upon the new season with high hopes but dispensed with Sam Allardyce, the manager he had inherited, in January 2008 and replaced him with Kevin Keegan in a bid to bring some excitement back to St James' Park.
2008-09 - Final position: 18th, 34 points. RELEGATED
In a chaotic season, Keegan departed and later successfully fought a constructive dismissal claim against the club, prompting the shock arrival of Joe Kinnear as manager. Ill health forced the Irishman's premature departure and after caretaker Chris Hughton had twice been asked to hold the fort, Alan Shearer was drafted in to launch an ultimately vain eight-game rescue mission.
2009-10 - Final position: 1st , 102 points. PROMOTED AS CHAMPIONS
With Hughton installed as manager following a cull of high earners, a core group of players including Steve Harper, Fabricio Coloccini, Nicky Butt, Alan Smith, Joey Barton and the emerging talent of Andy Carroll led the club back into the top flight at the first attempt. But the fun was only just about to start.
2010-11 - Final position: 12th, 46 points.
The club returned to the Premier League determined to live within their means, investing in young players with potential and a sell-on value. Hughton, to the horror of the Toon Army, was shown the door in December as Alan Pardew was drafted in, and there was further anger within weeks when Carroll was sold to Liverpool for a staggering £35million.
2011-12 - Final position: 5th, 65 points.
An oasis in the desert. Against the odds, Newcastle got off to a flier and kept it going with summer signing Yohan Cabaye providing the craft and Demba Ba the goals. They did so well that Ashley handed Pardew £9million to buy Papiss Cisse in January in a bid to secure Champions League qualification.
2012-13 - Final position: 16th, 41 points.
Despite having a Europa League campaign to fight, the Magpies opted to sign only one senior player, Vurnon Anita, during the summer of 2012 and were to pay heavily as the lack of depth in their squad was cruelly exposed by a punishing schedule. They attempted to rescue the situation with a January transfer splurge, but limped over the finishing line.
2013-14 - Final position: 10th, 49 points.
This was the season Pardew's men were supposed to re-establish themselves in the upper half of the Premier League table, and they looked capable of doing so during the first half of the campaign. But then Cabaye, who had been agitating for a move since the summer, was sold to Paris St Germain and not replaced and the momentum died.
2014-15 - Final position: 15th, 39 points.
Pardew returned 'home' in January when he took up Crystal Palace's offer of employment, and it was left to his number two John Carver to steer the club to safety on the final day of the season after managing director Lee Charnley opted not to appoint a permanent replacement.