West Brom striker Peter Odemwingie feels that his team's great start to the season is partly responsible for their lack of points in recent matches.
The Baggies have only picked up one point from their last five league games, and Odemwingie believes this is because teams are no longer underestimating them.
He said: "After a good start, teams are coming to us, playing more defensively and we are finding it difficult to open them up. Every success has its effect, teams are not underrating us and it has become more difficult."
He added: "I don't think we are playing badly. We've been a bit unlucky and had a few injuries and suspensions.
"We just need to add a little bit of extra effort which will bring the goals that got us the points.
"We did show we can play and beat any team, so they started looking at us more seriously and that makes things more difficult.
"It's something we have to learn and be ready for because if we get back to playing well it's going to happen again, but we'll know how to respond."
The Nigerian international added that the squad had addressed their recent form in team meetings.
"We had a few meetings this week, and how we react is what's important," he said. "We just reminded ourselves of our targets, had an open discussion about how we felt as a team, and asked if anyone has ideas about how we can correct the situation and start winning.
"The team spirit is still there. There were no quarrels, people who had opinions spoke them and we have to now use those to get back to where we were."